70 Top Articles on Creativity in Marketing, Business and Design

Opinions, discussions and tips on creativity in marketing, business and design – from leaders in these industries.
Compiled by spotlightideas.co.uk – 2011
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Most Creative People in Business in 2011 – Fast Company
Innovation and How to Harness the Creative Mindset – Huffington Post – ’11
How To Be A Creative Risk-Taker In Business – Business Insider – ’11
The Creative Imperative – Mitch Joel ’11. Article very much focused on marketers.
Use Misfit Ideas to Create New Solutions – Life Hacker – ’11
Creative Cultures: MailChimp Grants Employees “Permission To Be Creative” – Fast Company ’11. Mailchimp: designs/produces/distributes email newsletters
Does digital limit creativity? Euro RSCG – ’11. Euro RSCG: leading creative agency.
Conan O’Brien’s Guide To Creativity – Fast Company – ’11. Conan O’Brien: writer and producer for the Simpsons, TV host, comedian
Daniel H Pink: employees are faster and more creative when solving other people’s problems – Telegraph – ’11. Daniel H Pink: one-time speech writer for Vice President Al Gore, and author of books on changing workplace.
Find Your Creative Groove – Harvard Business Review – ’11
TED – Steven Johnson: Where good ideas come from – ’10. TED talk. Steven Johnson is the best-selling author of six books on the intersection of science, technology and personal experience.
What Is Creativity’s Value In Marketing, In Business? – Forbes – ’10
Soap box: Creativity is the future of business success – Indepdent – ’10
6 Tips for Building a More Creative Company – Marketing Profs – ’10
Linchpin – An interview with Seth Godin on creativity and resistance – Fuel Your Creativity – ’10
7 Customs Stifling Marketing Creativity - PSFK – ’10
How to Use Novelty to Create Contagious Ideas – Dan Zarrella – ’10. Dan Zarrella: social media writer for Hubspot and writer of two O’Reilly media books on social media and Facebook.
Are You Using Social Media Creatively? Read Write Web – ’11
Creative Capacity of Social Business Models – Core77 – ’11
Does using social media interfere with creativity? – Gigaom – 2011
Creativity and social media – Edward Boches – ’09
Surviving social media with your creativity intact – Simon Mainwaring – ’09
10 Ways To Jump Start Your Social Media Thinking– Social Media Explorer - ’09
IBM 2010 Global CEO Study: Creativity Selected as Most Crucial Factor for Future Success
The Impact of Culture of Creativity - A Study Prepared for the European Commission – ’09
Does Your Digital Marketing Agency Have a Creative Office Space? Send Us Your Photos – Mashable – ’11
Innovation is Not Creativity – Harvard Business Review – ’10
The Creativity Crisis – Newsweek – ’10
Creativity and personality – by Rosa Aurora Chávez-Eakle of Washington International Center for Creativity and The Johns Hopkins University
How Play Promotes Creativity at Work – Fast Company – ’10
TED. Stuart Brown says play is more than fun - ’08. TED talk. Stuart Brown: a pioneer on research in play.
Tim Brown on creativity and play – ’08. Tim Brown: Tim Brown is the CEO of the “innovation and design” firm IDEO
SxSW: Can neuroscience trump creativity in marketing? Econsultancy – ’10
Creativity is not an option, it is an essential part of business – Times – ’09
Is Imitation the Hidden Key to Creativity? Fast Company – ’09
Thinking Visually – David Armano – ’09
Design Under Constraint: How Limits Boost Creativity –Wired - ’09
Creativity and stretching the sweatshirt– Seth Godin - ’09
Thinking Bigger – Finding Your Next Big Idea. - Social Media Explorer - ’09
Do You Recognize These 10 Mental Blocks to Creative Thinking? – Copyblogger - ’07
14 Things To Help Inspire Your Digital Marketing in 2010– iMedia Connection – ’10
Ten Ways to Inject Fun Into the Workplace – Fast Company – ’07
Google your way to a wacky office – BBC – ’08
Book review: Creative thinking begins inside the box – Independent - ’08
Visual and Creative Thinking:What We Learned From Peter Pan and Willy Wonka – Pop Labs – ’08
TED. Milton Glaser on using design to make ideas new – ’09. Miltion Glaser: legendary graphic designer Milton Glaser dives deep into a new painting inspired by Piero della Francesca.
How to Create Creativity – Six Revisions – ’10
Design Under Constraint: How Limits Boost Creativity – Wired – ’09
7 Ways to Increase Your Creativity in Web Design – Vandelay Design – ’08
100 Great Resources for Design Inspiration – Mashable – ’09
Creativity Spark From Masters Of Illustration – Smashing Magazine – ’07
Six Thinking Hats for Web Design – 8164 – ’08
Is Burnout Inevitable in the Creative Industries? – Wishful Thinking – ’09
Getting Down to the Business of Creativity – Harvard Business School – ’08
The two things that kill marketing creativity – Seth Godin – ’06
TED. Larry Lessig on laws that choke creativity – ’07. TED talk. Larry Lessig: the Net’s most celebrated lawyer.
How Pixar Fosters Collective Creativity – Harvard Business Review – ’08
The Creativity Trap – Branding Strategy Insider – ’07
6 Myths of Creativity– Fast Company - ’04
Time Pressure and Creativity: Why Time is Not on Your Side– Harvard Business Review - ’02
Get Creative! – BusinessWeek - ’05
How to be creative – Gaping Void - ’04
Edward de Bono on Creative-thinking. Video
Dr Edward de Bono discusses Six Thinking Hats. Video.
Tim Brown on Creative Thinking – CEO of IDEO, design and innovation consultancy based in Palo Alto, California. Video.
Lateral Thinking Definition – BBC - ’00
The Cox Review of Creativity in Business – UK Government publication – ’05
Creativity, Design and Business Performance – Department of Trade and Industry, UK Government – ’05
Keyword Research – Employ a More Lateral Thinking Approach– Search Engine Guide – ’03
Two Biggest Advantages of Small Businesses SEO – Top Rank Blog – ’10
Search Engine Marketing and Lateral Thinking Skills – SEO Book – ’07
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70 Top Articles on Creativity in Marketing, Business and Design

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